Tuesday, December 18, 2018
'3G Services in India\r'
'IndiaÃ¢â¬â¢s much awaited third times (3G) wide awake services auction was reschedule to February 2010 as we sh ared in our earlier stark nakeds. Before the long evaluate 3G auctions, telecom experts advised prospective street girls to inquisition for the High-end customers in their a bouncy contributor arse and arrive at to them to shift to high speed download with the 3.5G that the third genesis spectrum would facilitate.\r\nThe telecom expertÃ¢â¬â¢s study at a 3G India wandering(a) Operators Executive bill was that the freshly service could lead to explosive 3G maturation in India with low cost UMTS alter bustling phones. It would enable cheaper download of some(prenominal) applications wish Mobile TV, Video clips of films and Sports comparable Cricket, Education meshwork sport and Entertainment; for hi-end substance abusers, joint and tv set callings would be cheaper on 3G. The State run telecom operator Bhart Sanchar Nigam Ltd (BSNL) and Mahanagar telephone Nigam Ltd (MTNL) who have been providing 3G quick services for some months and still save licensees to provide the 3G mobile and wideband service in India, enlightened the operators assembled with their own experience in the much hyped 3G domain.\r\nIndiaÃ¢â¬â¢s First 3G mobile service operator MTNL Ã¢â¬â¢s Chief General Manager (Wireless Services-Delhi), A. K. Bhargava pointed come up come out how the problem was not in technology provided in ancillary services like complaint and customer management. Ã¢â¬Å"The customer does not care whether it is 3G or 2G; we have to educate him on what benefits to expect from 3G.Ã¢â¬Â MTNL had fewcustomers to deject with but once the benefits were explained Ã¢â¬Å"we had one lakh new 3G customers in just a monthÃ¢â¬Â. The high tariff at the beginning restricted exercising but Ã¢â¬Å"when tariff came down, customer bagful cipherÃ¢â¬Â, he added. His view was that Ã¢â¬Å"it was too early to blab of 3G services becomi ng popular with bottom of the benefit customers.Ã¢â¬Â But for the service to be profitable, the customer wait should include middle level users as wholesome as hi-end ones. The potentialcustomers could be preselected from the existing subscriber base and told about what 3G could mean to each one of them.\r\nThe MTNL executive director suggested that operators must project 3G as a machine for enhancing efficiency, productivity and as promoting a changed life path and not as a mere rising on 2G.\r\nAccording to the BSNL principal general tutor for value added services, Mr. S. S. Sirohi, 3G would be most popular with those who necessitate to use Internet while on the move. Ã¢â¬Å" transfer is quick with 3G bandwidthÃ¢â¬Â he pointed out taking a leaf out of his companyÃ¢â¬â¢s draw out of 3G services in the last few months. alert TV would be most popular and similarly network games with 3G availability. Mr. Sirohi advised theprospective operators to broaden a posy of services on 3G different from the ones they were so distant cristaling on the 2G networks. Ã¢â¬Å"Opportunity for network games is huge on 3G networks. This bouquet of services would drive the betoken for rising average r neverthelessue per userÃ¢â¬Â. Among separate services that 3G would make popular, would be family services like multi-media. Operators should configure services before they begin to offer the higher bandwidth. Educate the customer to discover that for some(prenominal) of the hi-end services, 3G base would be much cheaper for him.\r\nThe experts also precious the cost of handsets that open fire enable use of 3G, to be cheaper than what they are today. Ã¢â¬Å"A handset costing Rs 5,000 whitethorn not be cheap by our standardsÃ¢â¬Â Mr. Bhargava pointed out. Ã¢â¬Å"It should come down to Rs.3000 or even less.Ã¢â¬Â Telecom regulatory Authority of India (TRAI) member R. N. Prabhakar advised the operators to use existing 2G networks to transmit 3G service als o, to reduce costs alter them with right software. HSPA enabled networks would be able to handle 3G transmission. He assured mobilecustomers that the regulator would keep a settle on the quality of service of 2G operation even as networks move on to provide 3G services.\r\nMr. Avner Amran, political boss operating officer of leading 3G network supplier TTI Telecom, a worldwide company with comprehensive 3G network operator service solutions experience in several continents likened the explosive product of telecomin India as Ã¢â¬Å"more a kind of revolution than evolution, any operator button into 3G needs to prepare for the switching by benefit preparation of the potential customer and lining up adequate applicationsÃ¢â¬Â, he told a select sense of hearing at the summit organised by Bharat Exhibitions.Bharat Exhibitions MD Mr. Shashi Dharan said Ã¢â¬Å"3G about to become a humanity from a dreamÃ¢â¬Â emphasizing the context of the event. The 3G auctions are pass judgmen t to conclude by February\r\n there leave alone be three type of customers to drive 3G in indiaÃ¢â¬Â¦. 1. Business hoi polloi using phones as info Modem. Some thing similar to Reliance NetConnect or Tata Photon+. Pricing should be comparable to exiting broadband plans. 2. committed Generation which needs to own one wind to manage there social networks e.g. skype,twitter,facebook and always connected. 3. Parents of IT generation the great Indian Middle class who can always do with easy to use motion-picture show phone services.\r\n1. This delay of over three geezerhood has deprived Indian subscribers of the benefits of high-speed mobile info services, which is proven to affect positively the domestic providence\r\n2. 3G go away permit to offer data link services and also some innovative video VAS services. Giving one thousand millions of people access to broadband Internet in a short bracing of time.\r\n3. This is also an opportunity for Indian mystifyers to join effort s with operators to develop applications that will meet the needs of the Indian mobile user. And because of the size and India software skills, these could be rolled out into other emerging markets.\r\n4. Moving 3G will enable high-speed data transfer enhance the user experience on services like live video streaming and many other pictorial formats. As 3G is packet based, it uses piano tuner spectrum more efficiently than circuit switched formats.\r\n5. The slow data transfer problems that subscribers confront with 2.5G will be improved by 3G. besides other services will be benefited by the higher bit pipe provided by 3G like music download or Internet applications/search. It will help operators offer rich content and new services such as mobile commerce, mobile music, video-based services and hi-speed mobile Internet services\r\n6. star of the large-mouthedgest benefits for operators in India for launching 3G is to provide additional spectrum for voice services. Many operator s are starved of spectrum and as 3G offers tetrad to five times the voice capacity of 2G spectrums, it is a cost-effective tool to deliver voice\r\n7. restrained India has a Poor broadband penetration (as of defect 2008 there were only 6.22 million broadband subscriptions). generally because the large untapped inelegant market. Is a big challenge to provide high bandwidth in rural areas using fixed lines. With 3G, network operators can offer radiocommunication broadband services. Empowering services like telemedicine, realistic marketplace and e-learning can help to make peopleÃ¢â¬â¢s life better.\r\n8. According to (FICCI), in India, 3G subscriber base is expected to reach 90 million by 2013, accounting for 12% of the overall wireless user base. By 2013, 3G service revenues are expected to generate $15.8 billion, accounting for a share of 46% in overall wireless service revenue. There will also be an increase in the share of non-voice services, including data card access, and short put across service. The Average Revenue Per User (ARPU) from these services is expected rise from the present 9% to nearly 23%.Ã¢â¬Â\r\n2010.\r\nThe Indian telecommunications industry is the worlds fastest growing telecommunications industry, with 688.38 one million million telephone (landlines and mobile) subscribers and 652.42 Million mobile phone connections as of July 2010  It is also the second largest telecommunication network in the world in terms of number of wireless connections after china. The Indian Mobile subscriber base has increased in size by a factor of more than one-hundred since 2001 when the number of subscribers in the expanse was approximately 5 million to 652.42 Million in July 2010.\r\nAs the fastest growing telecommunications industry in the world, it is intercommunicate that India will have 1.159 billion mobile subscribers by 2013. Furthermore, projections by several leading global consultancies exhibit th at the total number of subscribers in India will surmount the total subscriber count in the China by 2013. The industry is expected to reach a size of 344,921 crore (US$76.23 billion) by 2012 at a growth rate of over 26 per cent, and generate troth opportunities for about 10 million people during the comparable period. According to analysts, the sector would create direct habit for 2.8 million people and for 7 million indirectly. In 2008-09 the overall telecom equipments revenue in India stood at 136,833 crore (US$30.24 billion) during the fiscal, as against 115,382 crore (US$25.5 billion) a year before.\r\n'